Guides
Practical guides for SEO, content, and growth teams.
Guides, checklists, and templates that take you from strategy to execution, with worked examples your team can follow.
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Content strategy
How to build an SEO content strategy
Start with your audience and their search intent, and build a content strategy your team can actually sustain. A step-by-step guide.
Guide5 min read Content refresh
Content refresh checklist
A practical checklist for reviewing and refreshing existing content, so every refresh is intentional, not cosmetic.
Checklist3 min readSEO
How to find keyword cannibalization
Spot pages that target the same intent, understand why they compete, and decide what to do about each one.
Guide4 min readTeam alignment
OKR examples for growth teams
OKR examples and tips for aligning SEO, content, and product teams around shared goals.
Guide3 min readPrioritization
How to set up a content prioritization matrix
A simple, repeatable way to decide which content to work on first when time and resources are tight.
Guide3 min read
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Make these calls with your own data.
Growado answers the questions in these guides using your site’s search data and content. Growado recommends; your team decides.
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